The Ultimate On Page SEO Checklist For 2025 To Increase Rankings

Indeed, structured data schema markup will, where appropriate, give your result more info such as star rating, pricing, stock availability and review stars. Your meta description tag is a factor Google pays attention to. This is important for rankings and ensuring higher click-thru rates from the organic search results.

Research different SEO Anomaly keyword variations that have the same search intent. I use this free LSI keyword generator from Keysearch to find relevant LSI keywords and phrases. They put the primary keyword right near the end of their introduction or even later in their blog post. We will start off easy and slowly get to the more advanced stuff! It’s important that you work your way down the checklist and complete each point in order.

What Is an SEO Strategy?

You can either straight up copy these keywords into a spreadsheet. Most keywords are competitive for the simple reason that there are LOTS of sites trying to rank for them. I’ve talked about matching your content to search intent before.

Key Differences

• Use tools like Google Keyword Planner, Ahrefs, or SEMrush to find relevant keywords.
• Technology is a key element for any on-page SEO strategy, as it determines how users interact with a website.
• While your competition is focused on metrics, you’ll fly under the radar with more relevant links.
• When you start typing a query in Google Search, you are presented with a list of possible phrases to use in your search.
• While on-page SEO is within your control, off-page SEO involves factors influenced by external sources.

A slow-loading page impacts the user experience and search engine rankings negatively. Having a website that is supported by an up-to-date technological infrastructure is a good starting point for your on-page SEO strategies. On-page SEO or on-site SEO is optimizing web pages on your business website to improve search engine rankings. It focuses on making changes to client-facing website resources on the website and HTML source code like content, site accessibility, and page speed. On-site optimizations ensure search engines understand what your website is about and your offerings. Remember though – SEO pricing will vary based on your current situation and your competitors.

Having good on-page SEO assures search engines that your website has high-quality content that is worth ranking highly. On the other hand, poor on-page SEO can impact your site’s rankings negatively. As marketers, helping search engines answer that basic question is one of our most important tasks. Search engines can’t read pages like humans can, so we incorporate structure and clues as to what our content means. This helps provide the relevance element of search engine optimization that matches queries to useful results. Technical SEO ensures search engines can efficiently crawl, index, and rank your site.

It also estimates the difficulty of each action and allows you to assign tasks to other team members directly from Semrush. Using all these advantages will surely help you create an SEO strategy that will boost your online traffic. Additionally, ensure that all your posts meet the requirements of Google’s E-E-A-T criteria. Your content should be based on Experience, Expertise, Authoritativeness, and Trustworthiness. Following these principles will give you confidence that your content meets Google’s quality and relevancy standards.

Poor quality images can make your website look less professional, but large files can slow down page speeds. These are headlines and subsection titles that break up and label the text on your page. Though all are relevant for SEO, the most prominent title for SERP ranking is your H1 title, otherwise known as your headline. If you’re new to working on SEO, on-page optimization is a good place to start before moving on to advanced practices. Here’s a breakdown of what on-page SEO is, how it can help your website, and a step-by-step list of techniques to use. Break down complex topics, explain technical terms, and use examples when needed.

It’s best to create simple URLs that are clean and easy to read. Our custom, proactive digital marketing strategies pave the way for long-term client success. Used by our team and clients alike, the SEO tools within our RevenueCloudFX suite can help take SEO foundations to competitive rankings. Say hello to more time and fewer headaches with WebFX’s on-page SEO services, which include everything you need to optimize and turn your site’s SEO into a revenue driver. Generally speaking, the more backlinks (from unique websites) a page has, the higher its chances of outranking its competitors on the SERPs. This means that you probably shouldn’t try to shoehorn outbound links in your content in hopes of ranking higher.

You’ll also see a benefit to your users because it’s easy to remember. My advice is to work through each checklist item in this section and do as much as you possibly can. Get this part right, and you’ll be fighting a much easier battle in terms of rankings. Analyse what’s ranking in the SERPs and give you specific recommendations on exactly what you’re missing.

This way, it is quite easy to detect the network of spammy websites. This great case study by Reboot Online shows that outgoing links are probably used as a ranking signal by Google. We double-checked the importance of all the factors with this great list of SEO success factors by Cyrus Shepard, supported by case studies, expert opinions and statements from Google. Consistently implementing these tactics will considerably improve your chances of ranking well in search results.